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WRITERS' GUIDELINES
CAmagazine, established in 1911, is the flagship publication of the Canadian Institute of Chartered Accountants. It is published 10 times a year in English and French editions and delivered to all Canadian chartered accountants and CA students, as well as to non-member subscribers. It has a total paid circulation of more than 75,000.
EDITORIAL MISSION AND MAGAZINE CONTENT The magazine informs CAs about developments affecting their profession, whether they work in public practice, industry, government or academe. It focuses on their information needs as advisers, providers and interpreters of financial and other economic information to clients and employers and as independent attesters to its credibility. CAmagazine reflects the diversity of services offered by CAs and provides a forum for analysis, discussion, debate and constructive criticism on existing practices and on emerging issues in an increasingly changing and complex work environment.
The magazine is divided into a front section, features, regulars and a back section. The Upfront section includes short profiles of CAs with unique hobbies or in unusual lines of business, as well as news of direct interest to members and general business items. It also includes Ask an Expert, Netwatch (a guide to business and accounting on the Internet), Technovations (a review of handy IT products for personal and business use) and the Numbers Game. Feature articles cover a wide range of topics of interest to CAs in various spheres of activity. Examples include technological advances, business trends that affect members of the profession and their clients, and growing opportunities for CAs in the global marketplace. Features also include profiles of CAs who have excelled in their chosen areas and CAs working in various industries or sectors, such as health care or forestry. The Regulars, which are divided between the six core competencies of Assurance, Control, Finance, Performance, Taxation and Technology, cover areas such as assurance services, law, taxation, personal financial planning, education, business valuation and information technology. The back section of the magazine includes classified ads and a professional directory.
MANUSCRIPT CONTENT, FORMAT AND LENGTH Most of our readers are busy people, who read only what is of direct concern to them. Our primary need, therefore, is for articles of immediate interest or applicability. Articles should have a purpose: to raise an issue, detail a new trend, expose a problem or explain a technique. In order to better familiarize yourself with CAmagazine's style, you should read a few recent copies of the magazine.
Proposals should be sent either as hard copy or via e-mail (camagazine@cica.ca). Final drafts should be sent by e-mail or on a 3.5m" PC disk in plain text format, preferably as Microsoft Word for Windows, along with your hard copy.
Feature articles normally run 2,500 to 3,000 words, although some subjects - such as profiles - can be adequately covered in less space. Topics should be of relevance to the largest number of readers possible. Many of our features are written by freelance writers. Regular articles are generally shorter than features and have a more technical focus. Minimum length is 1,500 words; the usual maximum is 2,000. Our technical editors (listed on the masthead) welcome queries or completed manuscripts which can be addressed to them through CAmagazine. Many of our regular articles are written by CAs or other professionals such as lawyers.
QUERIES If you wish to write for us, please send a query, in writing, and include a 200-word outline of your proposed article, noting the reasons why you feel the subject is topical, your angle, potential sources and the projected length of your manuscript. If you have a completed, unpublished manuscript, we would be pleased to consider it, unless we have already assigned or published a similar story.
Outlines, in English or French, as well as questions about editorial policy, should be directed to: Christian Bellavance Editor-in-chief CAmagazine 277 Wellington St. West Toronto, ON M5V 3H2
Phone: (416) 204-3261 Fax: (416) 204-3409 E-mail: christian.bellavance@cica.ca
Or to: Okey Chigbo Editor, English edition CAmagazine 277 Wellington St. West Toronto, ON M5V 3H2
Phone: (416) 204-3250 Fax: (416) 204-3409 E-mail: okey.chigbo@cica.ca
REVIEW AND EDIT Once our editorial staff has received your outline, it will be reviewed to determine its appropriateness for the magazine. If it is accepted, you will be asked to write a manuscript for submission. In the case of a completed manuscript, you may be asked to supply a second draft that takes the editorial staff's comments into account. When an acceptable draft is received, the editing process usually takes from four to six weeks. Your manuscript will be edited for grammar, punctuation, economy of language and conformity with CAmagazine style. As part of this process, the content may be restructured or extraneous material deleted to improve the flow of text. The edited version, with a list of any points requiring your explanation or elaboration, will be returned to you for revision before the manuscript is finalized.
CHECKING A list of your sources' names and phone numbers must be included with your manuscript. Sources should be told beforehand that a researcher at the magazine will be calling to confirm information, although quotes will not be read back verbatim. Please let us know if a source is reluctant or wishes to remain anonymous.
FEES AND EXPENSES Chartered accountants and contributors from other professional fields receive a standard honorarium. Rates paid to freelance writers vary, depending on the complexity and length of the story and the writer's experience. Payment is made promptly on acceptance of a satisfactory manuscript. Reimbursement for out-of-pocket expenses, which must be confirmed with us in advance, will be made following receipt of an itemized list with original receipts attached.
A FEW WORDS ABOUT OUR STYLE Endnotes: With the exception of the Education department, which is primarily a reference source for students, endnotes do not appear in the magazine. Most endnote information can easily be incorporated directly into the article text.
Technical jargon: A minimum of technical jargon means maximum clarity in your writing style. Specialists should try to write in non-technical terms as much as possible and, when specialized technical terms are used, they should be defined.
Tables and figures: Graphs, tables and other exhibits help to clarify your text and are welcome, but should concentrate on content and clarity rather than draftsmanship. We will have them professionally drawn or computer-generated. Each major table or list of figures should be on a separate sheet, numbered, titled and referred to in the text.
Display copy: The title of an article and the explanatory "deck" beneath it are intended to catch the reader's attention and are as important in marketing the article as are the layout and design. We welcome your suggestions, but we consider display copy our responsibility, rather than our authors'.
COPYRIGHT Authors agree that by publishing an article in CAmagazine, they will be granting to us all publication rights, for both print and electronic media. We usually grant reprint permission to all reasonable requests, since we welcome exposure of our author's work.
REPRINTS Reprints of articles are available at a reasonable price; the minimum order is 100 copies.
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